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Digital

How Digital Marketing Is Transforming the Sports Industry

Technology developments and influences on businesses across all industries are already more evident in the inner workings of organizations and customer experiences. In sports, digital transformations unlock unique growth opportunities, and sports organizations benefit from this upheaval by embracing a digital overhaul. With these transformations rapidly extending to the aspects of communication and sports and…

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Strategy Consultation and Finding Success in the Digital Space During this Pandemic Time

In ‘usual’ days, any organization knows how to pilot new digital initiatives, but very few do so at the size and pace unexpectedly demanded by the crisis of COVID-19. That’s because the consumer and business fines for widespread “test and learn” can appear too high in regular times, and the organizational barriers are too steep….

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5 Reasons Why the Music/Sports/Entertainment Industry Needs the Magic of Media Solutions

If we like, we can always browse our media and movies in an old-fashioned way by reading paper magazines and viewing TV shows on our TV sets. But due to the Internet and the growth of online content, through laptops, smartphones, tablets, and eBook readers, media and entertainment are now open to the consumers 24/7. Wherever…

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LINDSAY GUIÓN on the Future of Connecting with People

LINDSAY GUIÓN on the Future of Connecting with People With the onset of the coronavirus pandemic, we have collectively experienced unprecedented changes in the way we interact with people and go about our daily lives. While the orders to stay at home have impacted businesses and forced us towards a looming potential economic downturn, people…

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6 Technologies that Re-invented the Music Industry

6 Technologies that Re-invented the Music Industry The music industry is an ever-evolving, always changing entity that never stops moving and adapting. Music connects with us on a deep level and always seems to have offerings for us, regardless of the economic, social, or political climate that we may currently live in. This ability to…

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